MSCM 201 - Intro To Public Relations

Total Credits = 3
Lecture = 3 / Laboratory = 0

This course introduces students to the role and origin of public relations in the United States. The course examines the history, law and ethics of public relations and how it applies to modern society. A review of public relations campaigns, applications and principles shows the development of public relations in America.

Prerequisites or Corequisites: MSCM 101, 102